Since last spring, we have all been tested in ways we could not have imagined—personally and professionally. Celebrations, gatherings, travel, and sharing time with people we care about have taken on a new meaning and will be experienced and cherished in a new way going forward. I know I feel a new appreciation for my employees, my customers, my friends, and my family.
I was watching a movie recently (from the comfort of my own couch, of course) and the unthinkable happened…a character picked up a pen and put it in his mouth. Gasp! After weeks of social distancing, diligent hand washing, and wiping down groceries with disinfectant, this made me cringe. It really made me think about how “normal” imagery can now have a negative impact on the viewer.
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The quick response from restaurants as they convert to putting an emphasis on delivery and carryout, and in some cases make the difficult decision to shut their doors, has been both inspiring and heartbreaking—both from a personal and professional outlook. These are the businesses that we visit with our families, where we plan date nights with significant others, who cater our weddings and host our holiday parties. These are the places where we hold our business meetings, surrounded by the products we all make, sell, and advertise.READ MORE